LP Names Brad Southern Chief Operating Officer
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Southern will continue to oversee the oriented strand board (OSB)
operations, a post he has held since 2014. General managers from the
company’s siding and engineered wood products, as well as sales and
marketing and manufacturing services will report to Southern, who in
turn will report to CEO
“I’m very pleased to have Brad in this position as his experience will be invaluable as we continue to take advantage of an improving housing market,” Stevens said. “As the LP Board has done in the past, we are making sure we have qualified internal successors to assume leadership when the time comes.”
Southern joined LP in 1999 as controller for the specialty business. He held a number of increasingly complex operating roles and became general manager of the Siding business in 2004. He held that job until moving to OSB in 2014.
“Brad was the primary architect of the siding segment strategy that we put in place during the housing downturn,” Stevens said. “That strategy has played a large role in the phenomenal growth we have seen in siding. Since heading up OSB, he’s been instrumental in improving our operating performance there, too.”
Southern began his forest products career with
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Source:
Louisiana-Pacific Corporation
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Mark Morrison,
615-986-5886
or
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Becky Barckley/Mike
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